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Tara
Toni
Toni
Tara
Toni brings 10 years of experience to brands spanning fashion and beauty, home and design (she can even make shower heads cool). She’s always on the pulse of pop culture—both mainstream and niche.
There’s not a platform you won’t catch her on; she spends her mornings catching up on Twitter (not X!), afternoons scrolling her FYP, and nights watching gamers on Twitch.
Toni graduated from NYU with a B.A. in Psychology. She recently moved back to her home state, New Jersey, after living in NYC for 14 years.
Tara has nearly a decade of experience across everything from fashion and culture to fitness and consumer tech.
Her sweet spot is sustainability, and she loves the challenge of translating nuanced environmental work into engaging and digestible consumer touchpoints.
Tara graduated from Bates College with a B.A. in Math & Film Studies and a minor in Theater. Ask her about her thesis on Harmony Korine’s Spring Breakers. She’s originally from Washington, D.C. and currently resides in her little corner of NYC’s Williamsburg.
T&Tconsulting is Tara Khanmalek and Toni Esteban-Lin building brands with a soul.
Based in NYC, T&Tconsulting brings together a best-in-class approach and cross-industry expertise with refreshing character, creativity, and intuition. Whether it’s brand strategy and positioning, media relations, influencer, events, or creative consulting, T&T specializes in meaningful tactics to bring brands’ stories to life in today’s cultural landscape.
T&T works across beauty, fashion, lifestyle, and home & design. We do it all, and what excites us is bringing our minds and passions together for brands that we believe in.
introduction
Choose Your Player
Services
social & content support
we ideate & plan compelling content for your target channels
copywriting
we help your brand & point of view come through in words
brand strategy & positioning
we help formulate your strategic messaging & framework to channel your brand identity
event production
we craft experiences that translate your brand into the physical world
creative consulting
we advise on & ideate around ways to create impact across all channels of your business
Thought Leadership
we elevate your team as experts within your industry & cultural spaces
Influencer Engagement
we partner with the right tastemakers to build authentic brand affinity & growth
media relations
we bring your stories to life, from deeper features to supporting upcoming moments
